The “Organic Organic” Movement Is Forming

Didn’t I tell you this was coming? I told you. Since organic standards have become so weakened (Organic Food Is Grown With Manure From Factory Farms, Synthetic Pesticides), privileged people want something better. “Organic organic” I call it. This article calls it Organic 3.0. Now, instead of fixing everyone’s food, we are developing tiers of food: cheap, industrial food for the masses; “organic” for people who want something better, but it’s really cheap, industrial food with an organic label and a premium price; and “organic organic,” the cleanest of the clean, for people to whom price is not an object.

Growing a New Organic Standard, Jane Black for Stone Barns Center, 6 May 2016.

Why grow a new organic standard? For ethical reasons, of course! (The present Organic 2.0 “is not adequate to save the planet.”) It’s the pure argument you can’t defend against. The inference is that people who buy and eat cheap, industrial food don’t care about the planet. The scum! But you know that’s not true. Of course they care. They just can’t buy premium, organic, farmers’ market food. It’s a status symbol, isn’t it. You know how I know this ethical care-about-the-planet claim is a lie? Because parking lots at farmer’s markets are filled with gas-guzzling SUVs.

This article is filled with nice-sounding, untouchable, undefined terms like “a culture of innovation,” “holistic empowerment,” and this one:

At the recent Food Tank Summit in Washington, D.C., a panel convened to discuss the future of organics returned over and over again to the question of how and when organic meat and produce would be cheaper. The answer? It may never be. And so we must be able to show that a premium price buys clean health, environmental benefits and a living wage for farmers.

“Clean health”? What is that? Tell me. Are people who cannot access organic food not deserving of clean health?

Organic 3.0 is an essential step to keep organic relevant.

I don’t want to keep organic relevant. I don’t want a tiered system. I want a system that improves everyone’s food, not just the food of the privileged. A movement that is truly about saving the planet would be working to change the huge industrial food system that is presently trashing the planet.

3 thoughts on “The “Organic Organic” Movement Is Forming

  1. Marj

    It’s happening with everything, isn’t it? Stratification of society into haves and have-nots. It’s just becoming more obvious over time. And as Carlin said, (paraphrase) ‘nobody seems to notice, nobody seems to care’. Or are most people so stressed out they don’t have time to notice, or are they too engrossed with electronic devices and TV-watching. Or is it all too overwhelming–What is it??


    1. Bix Post author

      I think you’re right. I think people are too engrossed. They’re preoccupied with themselves and their own lives. They aren’t seeing the bigger picture. While they’re preoccupied, Monsanto gets EPA to raise pesticide limits in food, and while they’re preoccupied farmers start using Roundup as a desiccant. Eventually everyone will eat this non-organic food. That’s why I say the organic movement will backfire.

      I love that Carlin reference. I can hear him saying it!


  2. Bix Post author

    I will support an Organic 3.0 movement when all the food goes first to people who need it most … the elderly, frail, sick, poor.

    Since the movement is about saving the planet and giving workers a decent wage, I don’t think anyone will mind.



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